TikTok and iHeartRadio debut singing contest, ‘Next Up: Live Music’

TikTok and iHeartRadio have joined forces to launch a new singing competition series called “Next Up: Live Music.” Powered by TikTok Live, the competition kicks off Monday and will run through September, offering a fresh, interactive experience for both artists and fans.

The series encourages the TikTok community to discover and support emerging talent, with contestants advancing through stages based on judges’ scores combined with audience engagement. The competition will conclude with a live finale at the iHeartRadio Theater in Burbank on September 26. Contestants must be 18 or older, have at least 50,000 TikTok followers with steady engagement, own rights to at least one original song, and be unsigned by a major label. Fans can follow the event through TikTok Live and iHeartRadio’s official channels.